More M-adness

This ad has grown with time: Ageless Male

The original ad said that it increased testosterone levels (I am assuming in men) by 61%. Not by up to 61%, just 61%. I wondered what that would do to men with “male pattern baldness” but ah well.

Last month they added to the ad copy “Beware of cheap imitations!” Hey, the whole product is an imitation, or at least an unproven fraud. I think they were trying to legitimize the product by making it sound like it was so successful it was being copied.

And about 2 minutes ago, I heard a new one — which says that it increases testosterone levels by 50%.

What, it’s now a cheap imitation of itself? They had to reduce the potency to keep from raising the price?

This one has me laughing. They sure have their target audience selected — these ads are running on ESPNRadio.